Trends & insights

What are common fiscal year end dates in B2B?

Summary

Common fiscal year ends: Dec 31, Mar 31, Jun 30, Sep 30.

Common fiscal year end dates in B2B include December 31, March 31, June 30, and September 30. Understanding these dates helps tailor your postcard marketing efforts to align with budget reviews and financial planning sessions. For example, targeting companies with a December 31 fiscal year end means sending postcards in November, just as they start planning for the new year. Similarly, for companies with a March 31 year end, aim for a February mailing to coincide with their budget planning.

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